Inspiring Success
This new online (4 x 3 hours) FULLY FUNDED* sales training programme will offer you an opportunity to take stock, review and where needed, reset your current sales approach and strategy. It’s been designed to help businesses build back post-pandemic.
Markets, trading conditions and approaches to marketing and sales have significantly changed in many sectors due to the global pandemic. As the world begins to look at re-opening, what does this now mean for your approach to sales?
The sales support programme will help to take a holistic look at the impact of the last 12-18 months and how to develop a refreshed sales approach to drive your business forward. You may have put in place an emergency solution to get you through the initial phases of the pandemic however, moving forward you might need to rethink and refresh your approach.
The online sessions will cover the following topic areas:
S1: REVIEW CURRENT BUSINESS OBJECTIVES
What’s working and what needs to change?
How to analyse your current marketplace?
PESTEL + SWOT analysis
S2: SALES CYCLE FRAMEWORK AND CUSTOMER PROFILING
The profitable 5 Steps sales process.
Who is your ideal customer? Have you got too many bad customers?
Brand positioning and value proposition. Where do you sit and fit?
S3: SALES SKILLS, PSYCHOLOGY AND SALES PROCESSES
The 6 cylinders of selling model. Are you firing on all cylinders?
Sales skills and objection handling. What skills do you need to work on?
Sales person v sales professional. How do you develop a team of sales professionals?
S4: SALES MODELS, CLIENT REFERRALS AND SALES METRICS
Sales metrics; what matters? Where are you losing sales?
Client referrals, testimonials and upsells. Adding value after you’ve done the hard work.
Putting together your new sales strategy. Key actions and takeaways.
*We currently have some fully funded places on offer for Greater Manchester SME’s who employ 5 or more staff, T/O £100K+ and want growth. Get in touch andrew@knowanddo.com to see if you qualify. (NB. The funding is via the Business Growth Hub and they will confirm eligibility for the programme.)
S1: July 7th 2pm-5pm
S2: July 14th 2pm-5pm
S3: July 21th 2pm-5pm
S4: July 28th 2pm-5pm
This sales programme is being delivered in partnership with the GC Business Growth Hub in Greater Manchester.
PLACES ARE LIMITED, SO IF THIS IS OF INTEREST COMPLETE THE FORM BELOW NOW OR CONTACT ANDREW@KNOWANDDO.COM OR CALL 0161 280 4567
Testimonials from previous attendees on our sales courses.
‘Lots of value. Very polished delivery and great for diving into questions.’
‘Fantastic event presented and delivered by someone who knows his stuff. It gives me a lot to think about going forward.’
‘Very worthwhile event, a great deal to be achieved and gained.’
Photo credit Isaac Smith on Unsplash
A Peer Network is a process of practical support and inspiration for leaders of businesses and organisations. This programme is aimed at Greater Manchester leaders and is fully funded – so is offered at no cost to those eligible - providing practical support as we emerge from lockdown.
Each cohort will have 11 business leaders involved for 6 interactive sessions, online from 9am-12noon and starts in June 2021 meeting every fortnight thereafter.
The facilitated session cover the business topics the group needs - often this includes re-looking at sales or marketing approaches, re-organising operations or rebuilding teams amongst others.
Facilitated by Andrew Ramwell this Peer Network will be crafted to impact each leader and their business strategy. The programme:
Helps leaders overcome business challenges;
Provides an opportunity to examine issues in your business in-depth;
Gives space for leaders to recognise and act on new opportunities;
Allows you to reflect on what you need to lead a successful business;
Enables leaders to learn from and be inspired by their peers in a safe environment.
Past group members built new connections of trusted peers to continue offering support beyond the programme.
*Photograph credit William McCue on Unsplash
Leaders of SMEs have specific needs and challenges caused by the impact of Covid-19 pandemic. We want to bring together leaders in a safe space to discuss with peers how they can survive, thrive and emerge with new ways of working to better support clients moving forward in what will continue to be an uncertain and volatile marketplace for the next 12-24 months.
Know and Do will be facilitating the sessions and supporting those involved. We have extensive experience and understanding of the needs of the sector and supporting business change.
Although the programme comes at no cost to you it’s important you can commit to attend all sessions to maximise the impact of the support at this time. The first programme started in December and is now full but we have just been awarded a second programme starting January and finishing in March 2021.
Peer Networks creates a diverse cohort of leaders who collaboratively work through common business issues.
Through interactive action learning, you can share your own challenges, gain and reflect on valuable feedback and implement practical solutions to overcome them.
By completing Peer Networks, you will:
Overcome business challenges and recognise and act on new opportunities
Build a trusted network of connections to support you now and in the future
Improve your long-term personal and business performance
Andrew Ramwell explains our peer network programme
Peer Networks is designed for business leaders, including charities who want to grow and develop their organisation for future success. The programme is available to any SME business or charity that has:
Operated for at least one year;
At least five employees;
A turnover of at least £100,000 (prior to Covid-19);
An aspiration to improve;
Be based within the Greater Manchester boundary.
And ideally has the potential to scale up or export, or is exporting already.
If you’d like to apply or find out more information about the criteria please contact:
Andrew Ramwell andrew@knowanddo.com
Bernard Clarke Bernard@knowanddo.com
Telephone 0161 280 4567
Twitter @enablingsuccess
The provisional dates for the next Action Learning meetings are 9am-12noon:
14th & 28th January 2021
11th & 25th February 2021
11th & 25th March 2021
Plus a 1-to-1 coaching session for each participating leader booked in March
Well, if you are a business that meets the following criteria you can access business mentoring from Know+Do at a heavily subsidised rate:
Be based within the Leeds City Region, that is: Bradford, Calderdale, Craven, Harrogate, Kirklees, Leeds, Selby, Wakefield and York; and,
Employ fewer than 250 full time equivalent staff; and,
Your annual turnover does not exceed €50 million
The mentoring can be used by the key people in your business to focus on business performance or their own personal development. All work approved under this scheme is eligible for a 40% subsidy, for example:
6 mentor meetings for 2 hours each at £250 per session would normally cost a business £1,500+VAT.
Under this scheme this would be reduced to just £900+VAT; with the remaining £600+VAT being paid by the scheme.
Our expertise can support improvements to leadership, communication or teamwork, increasing staff retention, employee engagement, or, the financial health of the business. We design our support to meet your specific needs. All meetings can be via online technology (e.g. Zoom, Teams).
Funds are limited and allocated on a first apply basis, HPW must approve every contract before we begin; Know+Do keep an audit trail of evidence which we will need the client to confirm.
Application is via Know+Do so if you are interested in discussing options please email info@knowanddo.com or call 0161 2804567.
This mentoring offer through the Higher Performing Workplaces programme is managed by the West Yorkshire Consortium of Colleges and funded by the European Social Fund
